| Sl.No. | Title | Name of Journal | Date of Publication | Volume No/Issue No/Page No | ||||||||||||||||||||
| 1 | Dimensions of Brand Equity: A Hybrid Approach | Business Perspectives and Research | 03-Dec-2022 | / / 1-21 | ||||||||||||||||||||
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| 2 | Impact of social media conversations on consumer's online purchase intention | International Journal of Business and Globalisation | 01-Aug-2022 | 31 / 01 / 92-112 | ||||||||||||||||||||
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| 3 | Neuropsychological Study Of How Shoppers Handle Dubious Transactions And Make Online Payments | Business and Society Review | 18-Feb-2022 | / / - | ||||||||||||||||||||
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| Sl.No. | Type of Program | Role | Name of Program | Title of Paper | Date | Organising Institution | Level |
| 1 | Conference | Presenter | MAIMS International Conference- MIC?24: ? Re-visiting Business, Education and Communication with an emphasis on Sustainable Development | ?Exploring the Effect of Social Media Influencers on Consumer Trust and Confidence in Smartphone Brands | 12/03/2024 | t MAIMS International Conference- MIC?24: ? Re-visiting Business, Education and Communication with an emphasis on Sustainable Development | International |
| 2 | Conference | Presenter | GLRC 2024 | Measuring the Impact of Chatbot Attributes in Enhancing Consumer Satisfaction and Brand Loyalty among Centennials: PLS-SEM Analysis | 07/02/2024 | Amity University | International |
| 3 | Conference | Presenter | International Conference on Marketing Innovation & Analytics,2023 | Assessing the Impact of Social Networking Sites Usage (SNSs) on Compulsive Consumption of Lifestyle Products: Indian Centennials Perspective | 15/12/2023 | International Scholl of Business & Media, ISB&M Pune Campus | International |
| 4 | Conference | Moderator/Chair | National Conference on Mental Health and Well Being | 15/12/2023 | Christ University | National | |
| 5 | Symposium | Presenter | International Webinar | Quality in Management Education & Research: Challenges and Opportunities | 01/09/2023 | Institute of Professional Excellence & Management | International |
| 6 | Conference | Presenter | International Conference | Emotional Responses To Government Green Initiatives: A Scenario Based Experimental Study | 25/03/2023 | Christ University | International |
| 7 | Seminar | Coordinator | Marketing Conclave | 08/10/2022 | Christ University | National | |
| 8 | Symposium | Panelist | Research Conclave on Future of Start-ups in India | 04/02/2022 | St. Andrews Institute of Technology & Management, Gurugram | National | |
| 9 | Conference | Presenter | NCMV2021 (National Conference on Management in VUCA World) | Local Retail Patronage Loyalty as a Determinant of Consumer Out-shopping Behavior in Reference to Post Pandemic Situation | 11/12/2021 | Graphic Era ( Deemed to be University) Dehradun | National |
| Sl.No. | Title of the Program | Name of the Program | Date | Name of the Institution |
| 1 | NTCC Dissertation Viva | NTCC Dissertation Viva | 27/05/2024 | Amity University |
| 2 | Empirical Research Workshop | Empirical Research Workshop | 23/01/2024 | Christ University |
| 3 | Research Methodology, Publication and Ethics | Faculty Developments Program | 12/12/2023 | Deptt. of Commerec & IQAC, Chittranjan College, Kolkata |
| 4 | Servant Leadership : Persuasion | Trainer in HED training module | 22/06/2022 | Christ University ( Delhi NCR) |
| 5 | Digital Marketing: The New Perspective of consumer Understanding & Reach | Guest Lecture | 22/12/2021 | Dr. Om Prakash Institute of Management & Technology, Farrukhbad (U.P) under UP Technical University, Lucknow |
| 6 | Career orientation workshop session | Career Orientation Workshop | 06/09/2021 | Himalayan Management & Development Resource Institute |
| 7 | Career Orientation | Guest Lecture | 18/08/2021 | Beacon International School |
| Sl.No. | Title | Name of Student | Institution | Month Year |
| 1 | A Study on Job Satisfaction of College Teachers in Tirunelveli District | Mrs.T. Saranya (Mrs.T. Saranya with 18221271012023 | Manonmaniam Sundaranar University - Reg | |
| 2 | Efficacy of Social Media in Brand Equity of APPLE INC with Special Reference to Tirunelveli District | Mr. P. Prince Hilton with 18211271011007 | St. John's College, Palayamkottai, MS University | |
| 3 | Efficacy of Social Media in Brand Equity of APPLE INC with Special Reference to Tirunelveli District | Mr. P. Prince Hilton with 18211271011007 | Manonmaniam Sundaranar University - Reg | |
| 4 | Impact of Digital MArketing on Consumer Buying Behavior: A Study of Garhwal Region" | Rohit Kumar | Christ University | |
| 5 | Impact of Digital Marketing on Consumer Buying Behavior: A study of Garhwal Region | Rohit Kumar | Christ University | |
| 6 | ?Impact of Lucrative Offers on Purchase of Smart Consumer Electronics ? A Comparative Study on Generation X, Generation Y and Generation Z in Selected Cities of North India? | Shubham Chaudhary (Enrollment No.: UU1923390002) | Christ University | |
| 7 | A Study on the Emotional Intelligence and Employee Performance of Non Banking Financial Institutions | Mrs.S.G.Sugitha, Reg.No: 19223041062020 | Manonmanisam Sundaranar University ,Tirunelveli | |
| 8 | A Study on the Emotional Intelligence and Employee Performance of Non Banking Financial Institutions | Mrs.S.G.Sugitha, Reg.No: 19223041062020 | Manonmanisam Sundaranar University ,Tirunelveli | |
| 9 | ?Brand Value Co-Creation: Consumer Engagement in Online Brand Community as an Antecedent to Brand Evangelism? | Simra Mujahid, | Christ University | |
| 10 | A Study on Price Behaviour of Small, Mid and Large Cap stocks during covid 19 pandemic and pre pandemic period ? Empirical evidence from Indian market. | J. SAHAYA SHABU | Christ University | |
| 11 | . | PRABHUL S NAIR | Christ University | September 2024 |
| Sl.No. | Title of Invention | Inventor(s) | Filing Date | ||||||||||||||||||||||||||||
| 1 | Execution of Green Supply Chain Management Analysis | ABHINAV PRIYADARSHI TRIPATHI,ANJU TRIPATHI ASSISTANT PROFESSOR,KULDEEP SHIVPRASAD SHARMA ASSISTANT PROFESSOR,VISHAKHA ABHAY GAIDHANI ASSISTANT PROFESSOR,CA.KAJAL SANTOSH VADHRYA HOD AND ASSISTANT PROFESS,RAJU NATHU CHAUHAN ASSISTANT PROFESSOR,SANTOSH KALUMAL VADHRYA ASSISTANT PROFESSOR,BHALCHANDRA BALKRISHNA BITE ASSISTANT PROFESSOR ,HARISH B.BAPAT, PROFESSOR & DEAN,R. VINOTH, TEACHING ASSISTANT (PBG),RICHA GOEL, ASSISTANT PROFESSOR,MAKARAND UPADHYAYA, ASSOCIATE PROFESSOR | 10-Oct-2021 | ||||||||||||||||||||||||||||
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| Sl.No. | Name of the Workshop/FDP/Training programme | Name of Oraganiser | Level | Date |
| 1 | Editor's Meet | Jaipuria School of Business | 13/07/2024 | |
| 2 | Development Program on Theory , Methods and Techniques | Christ University | International | 01/07/2024 |
| 3 | Strategic Integration of Digital Innovations and AI in Education, Research and Professional Development | Christ University | Institutional | 24/06/2024 |
| 4 | Data Analysis using R and NVIVO | Christ University | National | 18/06/2024 |
| 5 | One-Week Faculty Development Programme on Strategies for Fostering Research Excellence | Jigyasa University Dehradun, Uttarakhand | National | 27/05/2024 |
| 6 | - A 3-Day Research Workshop organised by Centre for Academic and Professional Support (CAPS) at CHRIST (Deemed to be University), Delhi NCR Campus, | Christ University | Institutional | 04/01/2024 |
| 7 | one-month online workshop on ?Structural Equation Modelling with SmartPLS 04? | Research Shiksha, India | National | 16/12/2023 |
| 8 | Quality Assurance for Accreditations | Christ University | 12/12/2023 | |
| 9 | Navigating the pathways of publishing in High-quality journals | Researcher Academy On Campus (ELSEVIER) | National | 07/08/2023 |
| 10 | Applications of Python in Business and Management | Christ ( Deemed to be University), Delhi - NCR | Institutional | 01/07/2023 |
| 11 | FDP on Tech-savvy Educators:Embracing Digital Tools for Enhanced Teaching and Learning eing Good to Great | Christ ( Deemed to be University), Delhi - NCR | Institutional | 21/06/2023 |
| 12 | Chat GPT&AI Hacks with MS-Office | Skill Nation | International | 15/06/2023 |
| 13 | Workshop on Project Proposal Writing | Christ ( Deemed to be University), Delhi - NCR | Institutional | 03/09/2022 |
| 14 | "National Webinar on Bibliometric Analysis" , organized by Research Affairs Committee, Rajdhani College, University of Delhi | Rajdhani College, University of Delhi. | National | 13/08/2022 |
| 15 | FDP on Marketing Analytics | BPUT-Nodal Centre For Faculty Development and Training (NCFDT) | National | 31/07/2022 |
| 16 | FDP on Research Methodology | Rajdhani College, University of Delhi. | National | 04/07/2022 |
| 17 | FDP on Enhancing Teaching and Learning: The Journey from being Good to Great | Christ ( Deemed to be University), Delhi - NCR | Institutional | 22/06/2022 |
| 18 | FDP on 'Meta-Analysis, Bibliometric Analysis and Systematic Literature Review' | Christ University | Institutional | 20/05/2022 |
| 19 | Basic Econometrics: Tools and Techniques | Planning Development Unit University of Allahabad | National | 27/01/2022 |
| 20 | The Blockchain and Cryptocurrency Future in India | Fintech and Blockchain Association & Niti Tantra | National | 23/01/2022 |
| Sl.No. | Name of the Awards/Achievements/Others | Description | Organisation | Month/ Year |
| 1 | Letter of Appreciation | IIMT, Delhi | 24 August 2022 | |
| 2 | Certificate of Appreciation | Certificate of Appreciation were given to those members who owns different criteria and successfully presented the same during the NAAC member visit to university | Christ University Delhi NCR Campus | 31 October 2022 |
| 3 | Expert committee member of question paper | I was been offered to get associated as expert member for setting of university question papers of Uttaranchal university, Dehradun | Uttaranchal University, Uttarakhand | 24 September 2022 |
| 4 | Best Research Paper | International Conference on Sustainable Development & Green Business Model | Asian Business School, Noida | 26 November 2022 |
| 5 | Key Note Speaker | International Conference on Inclusive Growth through Multidisciplinary Research ( ICIGMR - 2023) | RES ( Research Education Solutions) & Oxford College of Management | 05 September 2023 |
| 6 | Editorial Reviewer Board Member | Joined as a member of the Editorial Reviewer Board of Journal of IPEM , ISSN No: 0974-8903 | IPEM : Institute of professional Excellence & Management | 29 September 2023 |
| 7 | Head - Moderation Committee | FIIB (AACSB Accredited Institution) | FIIB New Delhi | 22 March 2024 |
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