Course Description:
Brand Management course will enable student to have a fundamental understanding of how to build, measure, and manage a brand.
Learning Outcome
• To expose the students to the concepts, principles, techniques and application of contemporary branding.
• To provide the students with insights into the design and implementation of branding strategies
• To help the students to build, measure and manage brand-equity.
Module 1: Brand
Module 2: Brand Elements
Module 3 Developing A Brand Equity
Module 4: Designing Branding Strategies
Module 5: Branding Strategies
Bangalore Central Campus
The Office of Admissions,
CHRIST (Deemed to be University), Hosur Road,
Bengaluru - 560 029, Karnataka, INDIA
Ph. No: +91 92430 80800
Ph. No: +91 80 4012 9400
Email IDs
Indian candidates: admissions@christuniversity.in
NRI candidates: nri.admission@christuniversity.in
International: isc.admission@christuniversity.in
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Bangalore Bannerghatta Road Campus
CHRIST (Deemed to be University) Hulimavu, Bannerghatta Road, Bengaluru - 560 076, Karnataka, INDIA Ph. No: 080 4655 1306
Email: admissions.bgr@christuniversity.in |
Bangalore Kengeri Campus
CHRIST (Deemed to be University)
Kanmanike, Kumbalgodu, Mysore Road, Bengaluru - 560 074, Karnataka, INDIA
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Bangalore Yeshwanthpur Campus
CHRIST (Deemed to be University)
Nagasandra, Near Tumkur Road,
Bengaluru 560 073, Karnataka, INDIA |
Delhi NCR Campus
CHRIST (Deemed to be University),
Mariam Nagar, Meerut Road,
Delhi NCR Ghaziabad - 201003
Ph. No: 1800-123-3212
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Pune Lavasa Campus
CHRIST (Deemed to be University),
Christ University Road, 30 Valor Court,
PO Dasve Lavasa, Mulshi, Pune - 412112, Maharashtra
Ph. No : 1800-123-2009,
Email: admission.lavasa@christuniversity.in |
Dharmaram College Post, Hosur Road, Bengaluru - 560029,
Karnataka, India
Tel: +91 804012 9100 / 9600
Fax: 40129000
Email: mail@christuniversity.in
Web: http://www. christuniversity.in
EXCELLENCE AND SERVICE
CHRIST (Deemed to be University) is a nurturing ground for an individual's holistic development to make effective contribution to the society in a dynamic environment.