Faculty Details

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Dr POOJA JAIN

Speciliazation : Commerce

Qualification : MCom, PGDBA, MPhil, PhD

Department : SCHOOL OF COMMERCE, FINANCE AND ACCOUNTANCY

Campus : BANGALORE CAMPUS

Research Gate
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ORCID

Articles in Periodicals

Articles in Journels

2020

Name of Journal: South Asian Journal of Business & Management Cases

Date Of Publication: 28-Dec-2020

Category: Article in Research Journal

Volume No/Issue No/Page No: 9/3/445 - 456

Sole Authored /Co Authored: Co-Author

Author Name (s): DEEPIKA UPADHYAY,GEETANJALI PURSWANI,POOJA JAIN

URL: https://www.scopus.com/sourceid/21100847471

Indexing Agency: Scopus

2023

Name of Journal: Innovative marketing

Date Of Publication: 26-Dec-2023

Category: Article in Research Journal

Volume No/Issue No/Page No: 20/1/1 - 16

Sole Authored /Co Authored: Co-Author

Author Name (s): POOJA JAIN

URL: https://www.businessperspectives.org/index.php/component/zoo/impact-of-meme-marketing-on-consumer-purchase-intention-examining-the-mediating-role-of-consumer-engagement

Indexing Agency: Scopus

Name of Journal: Journal of Dharma

Date Of Publication: 12-Dec-2023

Category: Article in Research Journal

Volume No/Issue No/Page No: 48/4/531 - 548

Sole Authored /Co Authored: Co-Author

Author Name (s): POOJA JAIN

URL: https://dvk.in/jme/journal-details/NA==#

Indexing Agency: Web of Science

2024

Name of Journal: E-MENTOR

Date Of Publication: 22-Jun-2024

Category: Article in Research Journal

Volume No/Issue No/Page No: 104/2/14 - 22

Sole Authored /Co Authored: Co-Author

Author Name (s): POOJA JAIN

URL: https://www.e-mentor.edu.pl/eng/

Indexing Agency: Web of Science

Blog

Invited Talks

2020

Name of the Program: Research Problem Formulation

Date: 2020-11-07 00:00:00

Name of the Institutions: Vidyalankar School of Information Technology

Films / Videos / Documentaries

MPhil/PhD Guided/Adjudicated

2019

Name of Student: Tony Eappen

Institutions: Christ University

Month & Year: September 2019

Name of Student: Reynal

Institutions: Christ University

Month & Year: August 2019

2022

Name of Student: DINESH KUMAR R

Institutions: Christ University

Month & Year: October 2022

Name of Student: VANLALHLIMPUII

Institutions: Christ University

Month & Year: January 2022

2025

Name of Student: NAVRANG RATHI

Institutions: Christ University

Month & Year: May 2025

2021

Name of Student: Reynal Lavita Fernandes

Institutions: Christ University

Month & Year: June 2021

Research Project

1

Investigator(s):

Sponsors: Christ University

Internal

Investigator(s): K V N LAKSHMI, PUJA ROSHANI,SMITA KAVATEKAR,POOJA JAIN

Sponsors:

Internal

Workshop / FDP / Training Programme

2025

Name of the Workshop/FDP/Training Programme: Faculty Development Programme

Name of the Organiser: Human ressource Development centre

Level: Institutional

Role: Participant

Date: 2025-05-19

2024

Name of the Workshop/FDP/Training Programme: ?Scaffolding Adult Learning Through Learner-Centered Approach

Name of the Organiser: Teaching Learning Enhancement Cell (TLEC)

Level: Institutional

Role: Participant

Date: 2024-03-01

Name of the Workshop/FDP/Training Programme: Scale development and validation

Name of the Organiser: CHRIST (Deemed to be University)

Level: International

Role: Participant

Date: 2024-02-19

2023

Name of the Workshop/FDP/Training Programme: ?Ten Days National Level Online Workshop on Research Methodology

Name of the Organiser: Research & Development Committee

Level: National

Role: Presenter

Date: 2023-12-11

Name of the Workshop/FDP/Training Programme: Faculty Development programme

Name of the Organiser: CEDBEC and SDC

Level: Institutional

Role: Participant

Date: 2023-06-26

Name of the Workshop/FDP/Training Programme: Uses of Tools & Techniques for Research Writing

Name of the Organiser: Department o� Accounting & Finance and Commerce

Level: International

Role: Participant

Date: 2023-06-20

Name of the Workshop/FDP/Training Programme: Contemporary research methods in Finance

Name of the Organiser: ALLIANCEschool of Business

Level: National

Role: Participant

Date: 2023-06-12

2022

Name of the Workshop/FDP/Training Programme: Curriculum Design and Revision with specific focus on OBE

Name of the Organiser: CHRIST (Deemed to be University)

Level: Institutional

Role: Participant

Date: 2022-12-05

Name of the Workshop/FDP/Training Programme: Faculty development Programme- 1- 2022

Name of the Organiser: CHRIST (Deemed to be University)

Level: Institutional

Role: Participant

Date: 2022-07-06

Name of the Workshop/FDP/Training Programme: Qualitative Research Study and Data Analysis using NVivo

Name of the Organiser: School of Business and Management

Level: National

Role: Participant

Date: 2022-03-22

2020

Name of the Workshop/FDP/Training Programme: SEM for Beginners

Name of the Organiser: Research Shiksha

Level: National

Role: Participant

Date: 2020-06-08

Name of the Workshop/FDP/Training Programme: Systematic Review and Meta-Analysis

Name of the Organiser: Research Shiksha

Level: National

Role: Participant

Date: 2020-06-01

Name of the Workshop/FDP/Training Programme: Innovative Pedagogic Practices, Research and consultancy

Name of the Organiser: Department of Commerce

Level:

Role: Participant

Date: 2020-05-20

Name of the Workshop/FDP/Training Programme: Work Smarter, Not Harder: Time Management for Personal & Professional Productivity.

Name of the Organiser: University of california

Level: International

Role: Participant

Date: 2020-05-13

Name of the Workshop/FDP/Training Programme: PLS analysis using SMART PLS

Name of the Organiser: Research Shiksha

Level: National

Role: Participant

Date: 2020-05-06

Name of the Workshop/FDP/Training Programme: Qualitative research using NVivo

Name of the Organiser: Research Shiksha

Level: National

Role: Participant

Date: 2020-04-25

Name of the Workshop/FDP/Training Programme: Online Teaching

Name of the Organiser: Academic staff College

Level:

Role: Participant

Date: 2020-04-22

Name of the Workshop/FDP/Training Programme: Learning to Teach Online

Name of the Organiser: The University of New South Wales

Level: International

Role: Participant

Date: 2020-04-20

Name of the Workshop/FDP/Training Programme: An Introduction to Consumer Neuroscience & Neuromarketing

Name of the Organiser: Copenhagen Business School

Level: International

Role: Participant

Date: 2020-03-17

Name of the Workshop/FDP/Training Programme: Basic Digital Marketing course

Name of the Organiser: Udemy

Level: International

Role: Participant

Date: 2020-03-01

Name of the Workshop/FDP/Training Programme: Upskill to Upscale

Name of the Organiser: Department of Commerce

Level: Institutional

Role: Organiser & Presenter

Date: 2020-02-28

Name of the Workshop/FDP/Training Programme: Content marketing

Name of the Organiser:

Level: International

Role: Participant

Date: 2020-01-22

2019

Name of the Workshop/FDP/Training Programme: COGNOSCO 2019

Name of the Organiser: Institute of Management

Level: National

Role: Participant

Date: 2019-08-16

Name of the Workshop/FDP/Training Programme: 30M Training

Name of the Organiser: Media Studies & IT Services

Level: Institutional

Role: Participant

Date: 2019-02-07

Name of the Workshop/FDP/Training Programme: 30M Training

Name of the Organiser: Media Studies & IT Services

Level: Institutional

Role: Participant

Date: 2019-02-05

2018

Name of the Workshop/FDP/Training Programme: 30M Training

Name of the Organiser: Media Studies & IT Services

Level: Institutional

Role: Participant

Date: 2018-12-12

Name of the Workshop/FDP/Training Programme: Structural equation modeling using AMOS

Name of the Organiser: Centre for advanced research and training

Level: Institutional

Role: Participant

Date: 2018-09-10

Name of the Workshop/FDP/Training Programme: Frontier areas in commerce and curriculum updation

Name of the Organiser: Academic staff college

Level: Institutional

Role: Participant

Date: 2018-05-21

2017

Name of the Workshop/FDP/Training Programme: Teaching, learning and evaluation

Name of the Organiser: CU- Academic staff college

Level:

Role: Participant

Date: 2017-05-17

Name of the Workshop/FDP/Training Programme: Story based learning

Name of the Organiser: CEDBEC

Level: Institutional

Role: Participant

Date: 2017-03-17

2016

Name of the Workshop/FDP/Training Programme: Research and Publication

Name of the Organiser: Christ University

Level:

Role: Participant & Presenter

Date: 2016-09-23

2015

Name of the Workshop/FDP/Training Programme: Paradigms in Research

Name of the Organiser: CU -Academic Staff College

Level:

Role:

Date: 2015-09-30

2014

Name of the Workshop/FDP/Training Programme: Energy-The key to transform teaching dynamics

Name of the Organiser: Jyoti Niwas college

Level: National

Role:

Date: 2014-11-15

Name of the Workshop/FDP/Training Programme: Pedagogy of teaching skills at UG level and A Roadmap to research techniques

Name of the Organiser: New Horizon College

Level: National

Role:

Date: 2014-10-30

Name of the Workshop/FDP/Training Programme: Routledge Editorial Workshop

Name of the Organiser: Taylor and Francis

Level: Institutional

Role:

Date: 2014-09-25

2013

Name of the Workshop/FDP/Training Programme: Research and development :creating value

Name of the Organiser: Jyoti Niwas college

Level: National

Role:

Date: 2013-11-23

Name of the Workshop/FDP/Training Programme: Faculty development programme

Name of the Organiser: Deanery of Commerce and Management

Level: Institutional

Role:

Date: 2013-10-01

2012

Name of the Workshop/FDP/Training Programme: e-content development for higher education

Name of the Organiser: Centre for education beyond curriculum

Level: National

Role:

Date: 2012-03-29

Awards / Achievements /Others

2014

Name of the Awards/Achievements/Others: Second Best Paper Award

Description: National seminar on Higher education transformation in India:Changing context and institutional responses

Organisation: Indian Academy Degree College

Month/Year: 29/04/2014

Name of the Awards/Achievements/Others: MOOC (online course)

Description: Crafting an Effective Writer: Tools of the Trade

Organisation: MT. SAN JACINTO COLLEGE

Month/Year: 11/08/2014

Name of the Awards/Achievements/Others: MOOC (online course)

Description: Foundations of Business Strategy

Organisation: UNIVERSITY OF VIRGINIA through COURSERA ONLINE COURSE

Month/Year: 11 March 2014

2024

Name of the Awards/Achievements/Others: Felicitation ceremony

Description: Felicitation by the Alumni Association

Organisation: Commerce Alumni Association- CHRIST University

Month/Year: 26 January 2024

2022

Name of the Awards/Achievements/Others: International Introduction to Investment Award

Description: The award is given in lieu of clearing the Ist module of CISI

Organisation: Chartered institute of securities and investment

Month/Year: 03 August 2022

Books

Book Chapters

2024

Type of Book: Chapter

Title : Green Economy and Renewable Energy Transitions for Sustainable Development

ISBN: 9798369312971

Month/Year: Jan 2024

2023

Type of Book: Chapter

Title : Female Entrepreneurship as a Driving Force of Economic Growth and Social Change

ISBN: 9781668476697|

Month/Year: Apr 2023

2020

Type of Book: Chapter

Title : Financial Inclusion in Emerging Markets: A Road Map for Sustainable Growth

ISBN:

Month/Year: Oct 2020

Case Study

Patents

Participation in Seminars/Conferences/Symposium

2025

Type of the Program: Conference


Role: Co-presenter


Title:


Date: 2025-04-03


Organising Institution: Acharya Institute Of Technology


Level: International


Type of the Program: Conference


Role: Co-presenter


Title:


Date: 2025-04-03


Organising Institution: Acharya Institute of Technology Bangalore, India.


Level: International


Type of the Program: Conference


Role: Presenter


Title: Metaverse In Banking: Awareness, Perception And Adaptability


Date: 2025-02-21


Organising Institution: Kristu Jayanti College


Level: International


2024

Type of the Program: Conference


Role: Presenter


Title: ecological and fear driven drivers of clean energy investments from investors' perspectives:An empirical analysis of their implications on sustainable and circular economy


Date: 2024-12-13


Organising Institution: Jain (Deemed to be Uiversity)


Level: International


Type of the Program: Conference


Role: Moderator/Chair


Title:


Date: 2024-03-20


Organising Institution: Acharya Institute of Technology


Level: International


2023

Type of the Program: Conference


Role: Presenter


Title: MEMES AND ASSOCIATED THEORIES: A SCOPING REVIEW


Date: 2023-03-23


Organising Institution: Christ University


Level: International


Type of the Program: Conference


Role: Organizer


Title:


Date: 2023-03-09


Organising Institution: Christ University


Level: International


2022

Type of the Program:


Role: Presenter


Title: Effectiveness Of Pradhan Mantri Kisan Samman Nidhi Scheme On Small Scale Farmers ? With Reference To Kottayam District (Kerala)


Date: 2022-04-21


Organising Institution: IMS Ghaziabad


Level: International


Type of the Program: Conference


Role: Presenter


Title: The Efficiency Of The Modern Models In Predicting The Financial Distress Using Machine Learning Approach


Date: 2022-03-23


Organising Institution: Christ University


Level: International


Type of the Program: Seminar


Role: Participant


Title:


Date: 2022-02-15


Organising Institution: Christ University


Level: Institutional


2020

Type of the Program: Conference


Role: Presenter


Title: Financial factors predicting the financial distress with reference to Indian manufacturing companies


Date: 2020-12-22


Organising Institution: Jain University


Level: International


Type of the Program: Conference


Role: Participant


Title:


Date: 2020-12-22


Organising Institution: Jain University


Level: International


2019

Type of the Program: Conference


Role: Presenter


Title: Data Visualisation Using Tableau: A case from Auto Insurance Sector


Date: 2019-12-28


Organising Institution: Prestige Institute of Management, Gwalior


Level: International


Type of the Program: Conference


Role: Co-presenter


Title:


Date: 2019-02-09


Organising Institution: SVKM'S NMIMS Bengaluru & The Indian Econometric Society


Level: International


Type of the Program: Conference


Role: Presenter


Title: Financial analytics and its application in Banking, Financial services and Insurance industry


Date: 2019-02-09


Organising Institution: NMIMS


Level: International


Type of the Program: Conference


Role: Panelist


Title:


Date: 2019-02-06


Organising Institution: Christ University


Level: International


2017

Type of the Program: Conference


Role: Presenter


Title: Impact of Inflation on Stocks Performance: An empirical study of Cement Companies listed in Bombay Stock Exchange


Date: 2017-03-10


Organising Institution: Christ University


Level: National


Type of the Program: Conference


Role: Co-presenter


Title:


Date: 2017-03-10


Organising Institution: Christ University


Level: National


Type of the Program:


Role: Participant


Title:


Date:


Organising Institution: centre for research and CEDBC


Level: National


Type of the Program: Conference


Role: Presenter


Title: Integrating information and communication technology in higher education for sustainable development


Date:


Organising Institution: Christ University


Level: International


Type of the Program: Conference


Role: Presenter


Title: A study on the moderating effect of switching cost on interrelationship of e-service enciesquality ,e satisfaction and e loyalty towards online travel agencies


Date:


Organising Institution: Christ University


Level: International


Type of the Program: Conference


Role: Presenter


Title: Identifying the uses of ICT tools to enhance learning in higher education


Date:


Organising Institution: Christ University


Level: International


Type of the Program: Seminar


Role: Presenter


Title: Disruptive innovation in higher education :challenges in application of e-learning in conventional university system


Date:


Organising Institution: Christ University


Level: National


Type of the Program: Conference


Role: Presenter


Title: TRANSFORMATION OF HIGHER EDUCATION: INTEGRATION OF DISRUPTIVE INNOVATIVE MODEL IN CONVENTIONAL UNIVERSITY SYSTEM FOR SUSTAINABILITY


Date:


Organising Institution: Christ University


Level: International


Type of the Program:


Role: Participant


Title:


Date:


Organising Institution: Indian Academy Degree College


Level: National


Type of the Program:


Role: Participant


Title:


Date:


Organising Institution: Presidency College, Bangalore


Level: International


Type of the Program:


Role: Participant


Title:


Date:


Organising Institution: Department of tourism studies Christ university,Bangalore


Level: International


Type of the Program: Seminar


Role: Presenter


Title: Investigating The Moderating Role Of Switching Cost In The Relationship Of E-Service Quality, Perceived Customer Value, Satisfaction And Loyalty Towards Online Travel Agencies


Date:


Organising Institution: Christ University


Level: International


Type of the Program: Seminar


Role: Presenter


Title: Building employability skills through the use of Information and Communication Technology


Date:


Organising Institution: Christ University


Level: National


Type of the Program:


Role: Participant


Title:


Date:


Organising Institution: Sindhi College of Commerce


Level: National


Type of the Program:


Role: Participant


Title:


Date:


Organising Institution: New Horizon College


Level: Regional


Own MPhil / PhD Thesis

1970

Guide Name: Dr Anil Kumar K

Institution:

Month Year: January 1970

Consultancy

Copyright

2022

Applicants: POOJA JAIN

Registration No: L-112476/2022

Date Published: 28/02/2022

Applicants: POOJA JAIN

Registration No: L-118883/2022

Date Published: 21/11/2022

Cases / Notes / Working Papers

Chapters / Articles in Books

Conferences / Seminars Attended

CHRIST
(Deemed to be University)

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Tel: +91 804012 9100 / 9600

Fax: 40129000

Email: mail@christuniversity.in

Web: https://www.christuniversity.in

Vision

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Mission

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