About Us

Faculty List

Faculty

Profile

Dr BASILEA CATHERINE J

MBA, PhD
SCHOOL OF BUSINESS AND MANAGEMENT

Blog

Sl.No. Title URL Subject Month Year
1 VUCA to BANI- The evolving change https://www.bitsathy.ac.in/vuca-to-bani/ Management

Participation in Seminars/Conferences/Symposium

Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Presenter Metamorphosis of Modern Management and Research Smart Jewelry-The Emerging Glitter in the Jewelry Market 16/02/2024 Bannari Amman Institute of Technology National
2 Conference Presenter Paradigm Shift in Business and Management: Emerging Trends & Competitive Strategies Why do People Wear and Buy Jewellery? An Insight Into Consumers' Motivation 26/02/2022 Institute of Professional Excellence & Management, Ghaziabad International
3 Conference Presenter Challenges, Prospects & Aftermaths in Business- The Pandemic Phase The Reign of the Yellow Metal: Does Gold Really Hold Supremacy in Fine Jewellery? 05/01/2022 Vidhya Sagar Women's College International
4 Conference Presenter Reinventing Business Practices, Startups and Sustainability A Study on Consumer Preferences of Outlets for Jewellery Buying in Tirunelveli 15/07/2021 SRM Institute of Science and Technology, Chennai International
5 Conference Presenter Startups and Post COVID 19 Indian Economy The Start-Up Jeweller: Strategies Employed and Avenues to Combat COVID-19 27/08/2020 Department of Management Studies, Manonmaniam Sundaranar University. International
6 Conference Presenter Innovating Paradigms in Management & Entrepreneurship A Study on the Online Behaviour of People With Reference to Personal Branding 25/11/2016 Aachi Institute of Management and Entrepreneurial Development National

Own MPhil/PhD Thesis

Sl.No. Title Guide Name Institution Month Year
1 Perception Of Women On Jewellery: A Comparative Study Among Rural & Urban Dwellers DR N RAJALINGAM MANONMANIAM SUNDARANAR UNIVERSITY, TIRUNELVELI

Awards/Achievements/Others

Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 Certificate of Recognition For excellence in the ACTIVE exam Birla Sun Life Insurance 10 January 2006
2 Certificate of Honour Contribution to the Champion's Trophy Axis Bank 14 March 2008
3 Certificate of Appreciation For translating the course Design Thinking- A Primer in to the regional language NPTEL Swayam 09 January 2021

CHRIST UNIVERSITY

(Deemed to be University)

Dharmaram College Post, Hosur Road, Bengaluru - 560029,
Karnataka, India

Tel: +91 804012 9100 / 9600

Fax: 40129000

Email: mail@christuniversity.in

Web: http://www. christuniversity.in

Vision

EXCELLENCE AND SERVICE

Mission

CHRIST (Deemed to be University) is a nurturing ground for an individual's holistic development to make effective contribution to the society in a dynamic environment.



Copyright © CHRIST (Deemed to be University) 2020