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Dr SMRITI MATHUR

MCom, PhD

Articles in Journals

Sl.No. Title Name of Journal Date of Publication Volume No/Issue No/Page No
1 Examining the Impact of Argument Quality and Source Credibility on Consumers? Behavioral Intention Toward Green Cosmetics : The Moderating Role of Perceived Innovativeness Prabandhan: Indian Journal of Management 15-Mar-2024 17 / 3 / 26-47

Additional information

Category Article in Research Journal
Sole Authored /Co Authored Co-Author
Author Name (s) SMRITI MATHUR,SUSHANT VISHNOI,TEENA BAGGA,ANAND MITTAL,ARJUN MITTAL
Title of Article Examining the Impact of Argument Quality and Source Credibility on Consumers? Behavioral Intention Toward Green Cosmetics : The Moderating Role of Perceived Innovativeness
Name of Journal Prabandhan: Indian Journal of Management
Volume No 17
Issue No 3
Page No 26-47
URL https://indianjournalofmanagement.com/index.php/pijom/index
Date of Publication 15-Mar-2024

Participation in Seminars/Conferences/Symposium

Sl.No. Type of Program Role Name of Program Title of Paper Date Organising Institution Level
1 Conference Presenter Part of the IFIP Advances in Information and Communication Technology book series (IFIPAICT,volume 697) Continuance Intention of ChatGPT Use by Students 15/12/2023 IIM NAGPUR International

Workshop/FDP/Training programme Attended

Sl.No. Name of the Workshop/FDP/Training programme Name of Oraganiser Level Date
1 Smart Investing SCHOOL OF BUSINESS AND MANAGEMENT (MBA) 04/04/2024
2 3-Day Intensive Research Training Workshop hosted by CAPS Christ University Institutional 04/01/2024
3 Quality Assurance for Accreditations Christ University Institutional 12/12/2023

Awards/Achievements/Others

Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 Reviewer Certificate Cogent Business and Management 05 January 2024
2 Panelist in Two Day National Seminar on Building Startup Ecosystem and Incubation Centers for Sustainable Livelihood Development in Youth Recognized for being the Panelist in ICSSR Sponsored National Seminar Manav Rachna International Institute of Research and Studies 01 September 2023

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